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Andrews McMeel Publishing Helps Create New RPG Format

From Andrews McMeel Universal:

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MEDIA CONTACT:

Shelly Barkes
Communications Director
Andrews McMeel Universal
sbarkes@amuniversal.com
(816) 581-7498

Kansas City, MO – Leading role-playing game (RPG) retailer DriveThruRPG.com and Andrews McMeel Publishing (AMP) are pleased to announce an exciting new format for digital tabletop RPGs: Phone PDF.

Gamers increasingly use digital PDFs of RPG products, which work well for desktop computers but make for a poor experience on phones and tablets because they do not address common user experience and accessibility challenges. This new format solves these issues by utilizing an optimized, mobile-first design.

“We are incredibly pleased to be working with DriveThruRPG to revolutionize the way role-playing gamers use our products,” said Daniel D. Fox, Executive Creative Director, Games at AMP, and author of Zweihänder Grim & Perilous RPG. “The Phone PDF is an excellent resource for users who prefer their mobile device at the game table, don’t have the book on hand to look up an important game rule or are on the go.”

Designed with both Android and Apple users in mind and optimized for older and newer devices, Phone PDF maintains mobile swipe functionality and includes useful features like global navigation, a history tool, interactive index and hyperlinked content throughout.

Andrews McMeel Publishing is the first traditional publisher to move into the $65 million RPG industry. “Integral to AMU’s 50 years of success is our unique ability to be nimble and entrepreneurial, to evolve and to identify new markets,” said AMP President and Publisher Kirsty Melville. “This endeavor with DriveThruRPG demonstrates our commitment to the extension of our products and to reaching new audiences in innovative ways.”

The first title offered in Phone PDF format is Zweihänder Grim & Perilous RPG. The 672-page dark fantasy RPG was the 2018 winner at Gen Con for Best Game and Product of the Year, and the new Phone PDF is now available exclusively at DriveThruRPG. Users can download it for free until 11:59 p.m. CDT, Oct. 11, 2019, after which it will be $19.99.

Other tabletop role-playing games from Andrews McMeel Publishing will follow the new Phone PDF format (along with print, Kindle, ePub and traditional Digital PDF formats), with Main Gauche Grim & Perilous Supplement slated for release in November 2019 and Zweihänder Grim & Perilous RPG: Player’s Handbook in December 2019. Phone PDF and Digital PDF bundles will also be available at point of purchase, exclusively through DriveThruRPG.

About Andrews McMeel Universal
Andrews McMeel Publishing is a division of Andrews McMeel Universal, a global, independent and integrated media partner to creators of inspirational content, comics, and illustrated humor. It distributes creator content through global syndication; book, calendar and greeting card publishing; digital consumer experiences; and entertainment licensing.

About DriveThruRPG
DriveThruRPG has been the premier digital marketplace for digital and print-on-demand role-playing games, comics books and fiction since 2001. In 2016, DriveThruRPG launched community content programs, such as Dungeon Masters Guild and Grim & Perilous Library, where fans can create and resell content from their favorite role-playing games. DriveThruRPG boasts over 1 million worldwide role-playing game users, providing a place where they can purchase and share RPGs from publishers—such as Wizards of the Coast, Paizo and Andrews McMeel Publishing—and independent role-playing game companies.